Black Friday and Cyber Monday (BFCM) are more than just blockbuster sales days; they're a golden opportunity for e-commerce businesses to...

Data is a two-sided coin. On one side you have the business that has access to this data. Their intention is to make sure this data is...

Wondering what is marketing automation? Here is your complete guide to understanding and implementing automation in marketing.

Do you want a full guide on how to implement email marketing in ecommerce? I’ve been doing it for a while, so it’s gonna be a looooooong...